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Matt Potter is now the full-time sporting director for Bay FC, the membership introduced on Wednesday. The announcement removes an interim tag from his position and updates his job description.
Potter was employed in December of 2023 because the Bay FC’s technical director and was then named head of soccer and interim sporting director in June, when Lucy Rushton — the workforce’s first basic supervisor — resigned.
“We’re excited to formally identify Matt Potter our sporting director,” Bay FC co-chair Alan Waxman mentioned in an announcement. “He deeply understands the ladies’s recreation and what it takes to construct a successful franchise, enjoying a key position in making our inaugural season a hit.”
Bay FC made the NWSL playoffs as an enlargement workforce in 2024 because of a surge in kind on the again finish of the season. The workforce’s roster makeover was led by the arrival of 2019 World Cup winner and United States worldwide centerback Abby Dahlkemper.
“2024 was an unimaginable yr and I’m grateful for the chance to proceed constructing on the inspiration we established in our first season,” Potter mentioned in an announcement. “The membership, workers, and fan base that helps Bay FC are all one in every of a sort, and what makes it a privilege to put on our badge.”
Potter was beforehand the pinnacle coach of the Kansas Metropolis Present, main the workforce to an NWSL Championship look in 2022 (the place the workforce misplaced to the Portland Thorns) earlier than being fired abruptly at the beginning of the 2023 season.
Previous to that, Potter served as a scout for america girls’s nationwide workforce and head coach of the U.S.’ U-23 workforce.
Potter’s official designation because the highest-ranking member of Bay FC’s technical workers leaves 4 NWSL groups in want of filling that position: Angel Metropolis FC, North Carolina Braveness, Portland Thorns FC, and Racing Louisville FC.
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